All computers in the store come with support and Microsoft Signature; a free service that removes all the “free” antivirus and other PC manufacturer software that crufts up a new PC, and gives customers a pristine installation of Windows 7.
Microsoft Store Mimics, and Enhances, the Apple Store Experience
This tidbit about the (creepy) Microsoft Stores is interesting. Microsoft’s direct entry into retail is already going to strain a lot of their existing retail and OEM relationships. This is only going to exacerbate the problem. And it sends a terrible message to people: “Our PCs are great, but not the way all of our OEM partners sell them.”
(via marco)
Italicized: immutable truth.
The biggest problem Microsoft has is a bunch of brand-destroying trial software and garbage tacked-on brand experiences from the likes of HP and Dell. Eliminating those and rendering the operating system as originally intended - free of this garbage - is exactly what Microsoft needs to do. If their OEM partners hate it, I don’t think it matters, because that just creates a huge business opportunity for Microsoft to be a class leader in the hardware space.
(via unsolicitedanalysis)